Selling the dream : why advertising is good business, John Hood
Resource Information
The instance Selling the dream : why advertising is good business, John Hood represents a material embodiment of a distinct intellectual or artistic creation found in Bates College.
The Resource
Selling the dream : why advertising is good business, John Hood
Resource Information
The instance Selling the dream : why advertising is good business, John Hood represents a material embodiment of a distinct intellectual or artistic creation found in Bates College.
- Label
- Selling the dream : why advertising is good business, John Hood
- Title remainder
- why advertising is good business
- Statement of responsibility
- John Hood
- Bibliography note
- Includes bibliographical references (pages [225]-249) and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Introduction -- The birth of advertising and commercial culture -- A carnival of conspicuous consumption -- Broadcasting revolution, advertising evolution -- The new economics and science of advertising -- Living the commercial life -- Health claims and the problem of fraud -- Advertising and the consuming child -- The economics and ethics of selling sin -- Conclusion
- Control code
- 60971727
- Dimensions
- 25 cm
- Extent
- x, 258 pages
- Isbn
- 9780275984359
- Lccn
- 2005018656
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Record ID
- .b15096208
Context
Context of Selling the dream : why advertising is good business, John HoodInstantiates
Embed
Settings
Select options that apply then copy and paste the RDF/HTML data fragment to include in your application
Embed this data in a secure (HTTPS) page:
Layout options:
Include data citation:
<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.bates.edu/resource/Wrxcr1ZU2kU/" typeof="Book http://bibfra.me/vocab/lite/Instance"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.bates.edu/resource/Wrxcr1ZU2kU/">Selling the dream : why advertising is good business, John Hood</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.bates.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.bates.edu/">Bates College</a></span></span></span></span></div>
Note: Adjust the width and height settings defined in the RDF/HTML code fragment to best match your requirements
Preview
Cite Data - Experimental
Data Citation of the Instance Selling the dream : why advertising is good business, John Hood
Copy and paste the following RDF/HTML data fragment to cite this resource
<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.bates.edu/resource/Wrxcr1ZU2kU/" typeof="Book http://bibfra.me/vocab/lite/Instance"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.bates.edu/resource/Wrxcr1ZU2kU/">Selling the dream : why advertising is good business, John Hood</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.bates.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.bates.edu/">Bates College</a></span></span></span></span></div>
